New Juki Brand Ambassador Alert! Meet Nicole Moore.

Sewing has always been a part of my life for as long as I can remember. When I was young, my mother sewed many of our outfits. We went to a private school, and with some additional help, she even sewed all the students’ uniforms. But it wasn’t just my mother who influenced my sewing journey, my paternal grandmother would sew Barbie clothes for me, which filled me with great delight! Later in life, my aunt helped me make curtains for my first apartment. Eventually, a majority of the women in our family started meeting regularly to either sew group projects or just work on our things. We still try to get together every year!

I didn’t start “seriously sewing” until I transitioned out of the corporate world (back in 2013). I’ve always been a driven and determined person and was convinced that there was more to being a stay-at-home mom than philanthropy and the car rider line. Most of my friends and all of my family knew that I love to sew. I was often asked to make things for people and told to sell my creations. I never really gave it too much thought until our local music Association hosted a craft fair. I decided to put myself out there and get a booth. I made several pillowcases and sold the majority of them at the craft fair. I was so excited about my success that I decided to open an Etsy shop and place the leftover products for sale online. This is how my company, Sew Much Moore In Store began. 

My Etsy shop was how I initially made money with sewing. I started with pillowcases, then transitioned to bags, and was doing well making custom ID wallets for people on my Etsy shop. During this time, I started a website and learned about blogging through an online course. I created multiple lines of income through affiliate marketing and paid sponsorships. It wasn’t until 2016 that I made my business legitimate. You see, Etsy sent me an email that said they needed either my social security number or my FEIN#. I decided to go ahead and get my business license and things took off from there.

After I went legitimate, I was motivated and decided to give Amazon Handmade a try. At the time, I was using a hand-me-down 1984 Kenmore. This poor machine was on its last leg. I had made hundreds of ID wallets and make-up bags on it. I was constantly sending it in for service, and it just couldn’t keep up. When I opened my Amazon Handmade shop on Black Friday weekend, I made enough money to purchase my first Juki sewing machine. I’ve decided on an industrial sewing machine considering the amount of bags I was making in my commercial business. I purchased the Juki DU-1181N. I decided to get the servo motor so I could control the speed. I learned a great deal about industrial machines and even wrote a blog series which can be found here.  

I found great success with my JUKI industrial, so it was an easy decision to purchase additional JUKI machines like the JUKI TL-2010Q straight stitch sewing machine. This is hands-down my favorite machine to sew on! I can easily piece my quilts, make most bags and even do some free motion quilting. It sews like a dream! And because I love free motion quilting, I added a JUKI J-350QVP as well. I occasionally quilt other people’s quilts, but because my long arm is currently on a table (and not a frame) I mostly just quilt my quilts with my J-350QVP. One of my business goals is to transition my long arm sit down to a frame and add the automation package. Both my kids are still in the house so until they fly the coop, I don’t have the real estate in my home for a longarm business right now. I’m also learning more about making garments so it only makes sense that I have a JUKI serger and cover stitch combo, MO-735. I bought these as gifts for my Mom and love to use them when I visit her. My mom still loves to teach me new things since sewing garments is something that I am still learning more about.

Speaking of sewing lessons… In 2017, I decided to add sewing lessons to my business! I was already contracted with a local quilt shop to teach monthly lessons to a kids club. I enjoyed working with the kids and decided to offer classes in my home for the local community. We don’t have a large space for group sewing, but we did manage to gather around the dining room table with our machines and learn about quilt piecing, bag making, and many other valuable sewing lessons. I continue to teach sewing and quilting through my videos and offer classes to guilds and quilt shops as well. To learn more about my lectures and and in-person workshops, you can visit my website here.  

2017 was also the year that I was nominated for the Vice President of programming for the Kansas City Modern Quilt Guild. During my two years of service, I had the opportunity to learn more about being a professional in the industry. I gained experience including contract negotiations, learning what a professional is worth, and the pleasure of getting to know so many inspiring creators in the industry. I was also pleased that the membership of the guild experienced tremendous growth during my years of service. I believe it had a lot to do with the talent we acquired for lectures and workshops. I also believe our guild was more successful in gaining new members and filling most sewing workshops because of the marketing efforts for the guild. My experience with Facebook pages, groups and events provided maximum exposure for our guild members and for potential members as well. We grew so much that we had to find a new place to meet as most meetings were “standing room only” and many workshops would sell out quickly.

I was getting comfortable with social media by this time and started engaging my audience through these platforms. By this time, my business had a weekly newsletter, a Pinterest marketing strategy, a social media schedule, patterns and products offerings on my WooCommerce website while still maintaining my Etsy and Amazon Handmade presence. I even started a custom t-shirt quilt business as well! With all these things going on, I decided it was time for a YouTube channel! This was a pretty good learning curve because I didn’t know much about editing videos. Fortunately, iMovie made it pretty simple and with the help of Google, I was able to start producing video tutorials. This new format helped reach a new audience and brought additional traffic to my website, which was now hosting advertising for yet another line of income to my business.  

Fast forward to 2019, and I was sharing every day on my Instagram stories. I would constantly get questions about my sewing business. These questions inquired about how I managed everything that I was doing, and it made me feel happy and excited to help other people do the same thing. I never thought about adding coaching to my business until I learned more about producing my online courses. I learned how to create my business by online learning, so it only made sense for me to create my own coaching company.

The Creative Day Job began in 2020 and it currently hosts multiple online courses that serves Creative Entrepreneurs (mostly in the sewing and quilting industry). I love to help sewers and quilters that want to turn their hobby into a business by navigating the technology and overwhelm so they can start earning income from their craft. If I were to give a piece of advice to someone about starting or creating their own sewing/quilting business, it would be this, “just get started.” There’s always going to be something to overcome or some obstacle that might get in your way, but if you just get started and keep moving forward you can do it also! To learn more about the Creative Day Job, you can visit my website here

I truly believe there is Sew Much Moore In Store for myself and my journey with the sewing and  quilting industry. I love to help people with their sewing and quilting projects and I love to help  people overcome their creative business obstacles. I especially love the JUKI brand because  with the help of their machines and technology, my work has become more productive and  enjoyable!  

There are several ways to stay in touch with Nicole. You can find her on Instagram every day.  Subscribe to her YouTube Channel and sign up for her Weekly Newsletter. Nicole even has a  Facebook Page and TikTok Channel. If you need help or are interested in starting a Creative  Business – be sure to visit the Creative Day Job website! 

When you follow Nicole, there is always Sew Much Moore In Store!

Author: Nicole Moore

Editing Team: JUKI

Channel the Flannel with JUKI!

Celebrate with us as we showcase some of our top QVP products this month! Get ready for the fall and those warm projects you have coming up using our QVP line!

Our Haruka TL-18QVP is perfect for those fall bags, and heavy quilts we all love! Bring industrial technology into your home; this machine can go from straight stitch to free motion quilting for all your project needs. The Kokochi DX-4000QVP is one of our state-of-the-art machines! offering touch screen capabilities, a large sewing space, and an abundance of features, this machine truly gives you that ‘good feeling’! Don’t forget to check out our MO-2000QVP! Perfect for giving your projects that clean finish, this machine offers automatic needle threaders, air threading, and more to make sure your project ends on a high note.

JUKI Spotlight: Fashion for Dogs with Tiana Feng

What began as a fun project turned into a world of its own; meet Tiana Feng, the face behind The Bacon Collection and Bacon the Doggers! A digital marketer in the music industry and dog stylist by night, Tiana runs her little dog’s social media account under Bacon the Doggers. A miniature schnauzer who loves getting dressed and doing photoshoots with their mom, they love to feature dog fashion from creators all around the world!

Beginning in April of 2020, Tiana began to pick up sewing after finding herself with an abundance of free time due to the COVID-19 lockdowns. Between research on the internet and plenty of YouTube videos, she began creating projects and continued to learn new tricks as time passed. The opening of ‘The Bacon Collection’ last year was inspired by human luxury fashion and street fashion. Bacon’s style has always been clothing that even humans would want to wear!

“The Bacon Collection is inspired by human luxury fashion as well as street fashion. That’s kind of what Bacon’s style has always been.”

Bacon was a natural model at the young age of 3! The first day he came home, Bacon was dressed in a sweater and loved it. Thus, history was born, and Bacon became an influencer without even knowing it! Wanting to learn how to make clothes specifically for Bacon, Tiana began designing and creating clothing. As she continued to grow and spend more time focusing on her hobby, she found that selling her designs and dog fashion would be a great way to support her next project. Inspired by her puppy, ‘The Bacon Collection’ was founded.

Opening up her Etsy shop in May, it would take a month before her first order. Slow at first, her shop began to grow as other dog influencers learned about her fashion sales and increased her viewership! Ballooning over 500 sales in a year, Tiana continues to be shocked at her progress from picking up sewing last year to her life now.

Using her JUKI MO-654DE serger and JUKI HZL-F600, Tiana plans to continue dressing more dogs in fabulous clothing and hopes to one day collaborate with some human fashion brands on projects. If you are interested in dressing your pet in beautiful clothing check out The Bacon Collection! Shop and social info down below.

Tiana Feng’s Instagram: @Tianafeng

Bacon’s Instagram: @baconthedoggers

Shop Instagram: @thebaconcollection

Shop Link: http://thebaconcollection.com

Blog: https://baconthedoggers.com/collabs/

Things you should know before you pick up sewing

Where do you start when you find yourself interested in a new hobby? You start looking up everything that has to do with it. You scroll through blogs, watch videos on YouTube to learn techniques and projects, and Pinterest becomes an obsession. Now, what do you do when it’s time to start? We have the answers for that!

Explore your options

The world of sewing and quilting is not singular. There are so many ways to immerse yourself; exploring different genres of sewing is something we recommend people should think about first.

Are you someone who thrives off fashion? Look into learning clothing construction! From creating one-of-a-kind swimsuits to beautiful dresses, the world of sewists who focus on creating personalized looks is a niche in itself. Make adding details easy with presser feet that are versatile for projects that require zippers or piping. Look into machines for fashion like the JUKI HZL-F600, which helps you create garments from start to finish. Fashion has no rules, and its purpose is to make you feel great in what you wear.

If you’re someone who enjoys interior decorating, look into sewing for home décor! Creating custom curtains, table runners, ottomans, and fabric ornament is easy with the TL-2010Q! This machine can handle thicker, heavier materials. Accessories like a piping foot and gathering foot can bring a sense of personalization to pieces like curtains or pillows! Learn about textiles and fabrics like velvet or leather that are durable for home use but still handle beautifully and bring comfort to your space.

One category that is a beloved hobby is quilting! A family tradition, quilting is perfect for those that want to create art on a different type of canvas. It’s a magnificent way to immerse yourself in various fabrics and textures and allows you to have free range in what you can create. A machine like the Haruka TL-18QVP is perfect for beginners. Built like our industrial machines, it can handle heavy fabrics well and has settings for regular sewing as well when you decide to venture out from quilts. Since traditional quilts are made with three layers, you’ll need to learn about pieced tops, insulation fabrics, and backing fabrics. Look into wadding fabrics for your insulation layer like polyester wadding or cotton/poly to keep the warmth. For backing fabric, look into a popular option, such as quilting cotton.

Upcycle

Personalization and recycling old clothing is something that everyone loves to do. If you’re someone who enjoys embroidery and personalization look into machines like the Ricoh Ri 100 or Tajima Sai. They’re easy to use for beginners who want to add graphics to pre-loved garments. Whether you’re printing images you’ve created onto clothing or embroidering your brand logo onto hats, anyone can feel welcomed to the world of sewing through the vast options of what you can do.

Take a class!

Once you have an idea of what kind of sewing you want to go into, look around for sewing classes and expos in your area! The best way to learn is to dive into the community of people that have been doing this for centuries. Check out your local sewing machine shop for classes near you! Also, check out JUKI’s page for training and in-store classes.

Fashion Designer In Studio

Visit your local dealers!

When it’s time to take your place in the sewing world, visit your local shops that sell sewing machines, accessories, fabrics, and more. Those in the community who work in these shops are a great resource when you’re learning. They offer information on the best sewing machine for you and your projects. Also, these experts can provide you with options on fabrics for your projects and can set you up with the tools for success. Don’t forget! Many locations that sell sewing and quilting machines offer classes as well, and there’s no better way to learn than to hang out with the professionals.

If you’re interested in sewing or quilting, take the time today to figure out what you want to create! It’ll bring you one step closer to the fun part: bringing your vision to life!